Post by account_disabled on Mar 6, 2024 4:16:19 GMT
Community manager mistakes to avoid In this list we summarize the mistakes of the community manager. Most of them are problems that can be avoided just by prior review of the content. 1. Lack of planning The CM has to be planned to maintain the publication frequency. Continuous content will keep the brand in the minds of the audience, but you must also establish a maximum limit according to each social network. Furthermore, with a calendar it is possible to speed up the creation of content and thus anticipate the absence of the community manager. If the publications are very sporadic, the public will forget about the company.
Writing errors Spelling Asia Mobile Number List and use of punctuation marks must be neat, otherwise the content will not achieve its objectives. Rather, it will give an unprofessional image to the brand. Before publishing, you must read well, make sure everything makes sense and is well written. There are tools like CorrectorOnline that allow you to check grammar, style and other errors. 3. Copy Third Party Posts The best community managers care about publishing original content and, if they use information from another account, they identify it. Not giving credit to the author of a publication is plagiarism, gives a bad image and can result in legal problems.
Post: How to create optimized posts for each social platform [HASH]infographic 4. Confuse the accounts It is common for the CM to manage several accounts at the same time, including the personal one. This can cause confusion at some point and the person ends up posting the wrong content on one of the accounts. This will create confusion among the public and will also leave a bad image of the brand. 5. Buy followers This practice is more common than many think and that does not make it okay. In social networks, the quality of followers matters more than quantity.
When you buy a follower, it is most likely that they will not be interested in your content, therefore they will not generate interactions or become a customer. It should also be noted that the platforms are taking measures against accounts that buy followers. Fortunately, brands are beginning to realize that this is a mistake and can bring them more problems than benefits. 6. Ignore users Among the functions of a community manager is to respond to user concerns. If any of them ask a question, have a complaint, or just comment, the CM must respond, and he must do so appropriately.
Writing errors Spelling Asia Mobile Number List and use of punctuation marks must be neat, otherwise the content will not achieve its objectives. Rather, it will give an unprofessional image to the brand. Before publishing, you must read well, make sure everything makes sense and is well written. There are tools like CorrectorOnline that allow you to check grammar, style and other errors. 3. Copy Third Party Posts The best community managers care about publishing original content and, if they use information from another account, they identify it. Not giving credit to the author of a publication is plagiarism, gives a bad image and can result in legal problems.
Post: How to create optimized posts for each social platform [HASH]infographic 4. Confuse the accounts It is common for the CM to manage several accounts at the same time, including the personal one. This can cause confusion at some point and the person ends up posting the wrong content on one of the accounts. This will create confusion among the public and will also leave a bad image of the brand. 5. Buy followers This practice is more common than many think and that does not make it okay. In social networks, the quality of followers matters more than quantity.
When you buy a follower, it is most likely that they will not be interested in your content, therefore they will not generate interactions or become a customer. It should also be noted that the platforms are taking measures against accounts that buy followers. Fortunately, brands are beginning to realize that this is a mistake and can bring them more problems than benefits. 6. Ignore users Among the functions of a community manager is to respond to user concerns. If any of them ask a question, have a complaint, or just comment, the CM must respond, and he must do so appropriately.